info@studiobruma.com
(+34) 910 735 704
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Madrid Office
Calle Velarde, 22-4D
28004 Spain
Lanzarote Office
Calle La Mareta, 18
35560 Spain
info@studiobruma.com
(+34) 910 735 704
Instagram, TikTok, LinkedIn, YouTube, Spotify, Newsletter
Madrid Office
Calle Velarde, 22-4D
28004 Spain
Lanzarote Office
Calle La Mareta, 18
35560 Spain
The Speed Club shoot for Scalpers and PID took place on the Costa Brava, using those coastal roads that run right along the cliffs of the small seaside towns.
It was a pretty intense and very long day. We started early in the morning so we could close down sections of road and shoot the racing sequence between the two classic cars. That part of the shoot took quite a while because everything had to be carefully coordinated with traffic control.
We would stop the road, roll cameras, get the takes, and then reopen it so traffic could keep moving. It was basically that rhythm throughout the whole sequence until we got all the shots we needed.
While part of the crew was focused on the road scenes, about half of the team was working in a completely different location.
We moved to a castle in the countryside of the Catalan Costa Brava that’s over a hundred years old.
That’s where we built all the interior scenes. We transformed the space to recreate a restaurant with a vintage, elevated aesthetic that matched the world of the spot.
In that location we also had close to fifty extras helping bring the restaurant to life. Some were playing guests and others were part of the fictional staff we created for the story. On top of that, all the art direction was handled there as well. The restaurant graphics, the food, props, and the overall setup that made the place feel like a real functioning restaurant.
The shoot itself was a long one and it was split across several teams producing different types of content at the same time.
There was the main unit focused on the hero film, then a B unit dedicated to shooting the digital pieces. In total we produced 22 digital assets for the campaign.
At the same time we had a campaign photography team working on the brand imagery and looks, and another team fully focused on product photography.
All of this was coordinated by our production team, making sure every unit had its own timing and space to produce the content they needed without getting in each other’s way. It required pretty precise planning, but that’s what allowed everything to run smoothly throughout the day.
