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Primavera Sound 2019

Adidas Originals

We created all the visual content for Adidas Originals during the Primavera Sound festival 2019. This event, for the brand is one of the most important events of the year with a visibility of 200,000 real persons and millions of online impacts.

Directed by: Adrian Rodd
Production: Pedro Padron
Photographer: Gines Diaz
Op camera: Ignacio Pinela
2nd photographer: Noah Vocker
Sound: Luis Ortega

 

The brand invited to the festival 100 ambassadors, actors, models, influencers, youtubers, footballers, singers and different people very influential on the national scene. We generated the instant content, so that these people can upload it to their social networks at the same time.

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We generated a total of 4 documentary pieces, a video recap of the entire festival, and a series of photographs for each of the brand’s ambassadors.

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